Ju + Typeface

Ju + Typeface

A versatile and space-efficient sans-serif typeface inspired by Neo-Grotesk and Geometric typefaces.

Background

During my senior year at VCU, I decided to design a versatile sans-serif typeface, which can hybridize the stability of Neo-Grotesk typefaces with the minimalism of geometric typefaces.

Challenge

The biggest challenge of this project was maintaining the letters aesthetic and space-efficient at the same time.

Because, when the letters (especially “o”) are squashed, they created the ugly curves.

I spend a lot of time adjusting every anchor points to make the natural curves and beautiful joints to make the letters beautiful and fully functional.

Result

Created a typeface available in 6 weights – Thin, Light, Regular, Medium, Bold and Black – as OpenType format and includes alternative a’s and support Latin based languages.


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Feel free to use these three fonts for any purpose. If you are interested in using the whole typefamily, please email me.

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Work in Progress