New Signature Design System for Ewha Womans University, the  Largest Female Educational Institute in Korea








Project Overview

Founded by a missionary Mary F. Scranton in 1886, Ewha Womans University is one of the world’s largest female educational institutes and one of the most prestigious universities in South Korea. 

Ewha Womans University had signature design guidelines for the school's colleges and institutions, but the existing guidelines were difficult to use in the mobile environment due to legibility issues, resulting in each college and institution using a separate signature design not specified in the guidelines. 

To address the above issues, Double D has adjusted the size of each component that makes up the signature design and re-established the use of each signature design.

Client

Ewha Womans University

Year

2023

Working Scope

Brand Identity

Team

Minjae Huh, Ihnwung Glenn Jeon Design: Jumyoung Lee, Seoyoung Park